Social Media Today - Latest News

Snapchat expands Creator Subscriptions to all eligible users

Andrew Hutchinson — Wed, 01 Apr 2026 18:26:03 -0400

The program launched in February for Snap Stars and offers exclusive ways to monetize content, such as subscriber-only Stories.

TikTok tests in-app DM games

Andrew Hutchinson — Wed, 01 Apr 2026 18:21:16 -0400

The emoji-based experience is available globally and mirrors similar engagement efforts from Threads and LinkedIn.

70% of teens in Australia still access social media despite bans

Andrew Hutchinson — Wed, 01 Apr 2026 18:17:30 -0400

Although a new report found that about 4.7 million teen social media accounts were removed, deactivated or restricted, children still had access to the apps.

YouTube connects AI chatbot to smart TVs

Andrew Hutchinson — Wed, 01 Apr 2026 18:15:08 -0400

The platform’s artificial intelligence tool will allow users to “make conversational queries” about in-app content and get in-stream responses.

YouTube’s BrandCast 2026 advertiser event scheduled for May

Andrew Hutchinson — Wed, 01 Apr 2026 18:12:00 -0400

The annual presentation will be hosted by comedian Trevor Noah and will include a performance by musician Chappell Roan.

Snapchat trolls Meta with Spotlight name change prank

Andrew Hutchinson — Wed, 01 Apr 2026 18:04:48 -0400

While calling its short-form videos Reals was an April Fool’s Day joke, the animosity between the two companies is not.

YouTube creators can now like video comments in bulk

Andrew Hutchinson — Tue, 31 Mar 2026 18:55:24 -0400

The new Comments to Heart option will automate positive engagement and simulate personalized interaction on high-volume channels.

Meta avoids Motion Picture Association lawsuit over PG-13 ratings

Andrew Hutchinson — Tue, 31 Mar 2026 18:51:05 -0400

Instagram had been using the proprietary ratings scales without permission and will now include a disclaimer saying it “didn’t work with the MPA.”

Snapchat users travel more than non-users

Andrew Hutchinson — Tue, 31 Mar 2026 18:47:36 -0400

A new survey from the app and research platform Suzy found that Snapchatters also use their content to influence travel decisions in their social circles.

Meta highlights improvements to its ad serving program

Andrew Hutchinson — Tue, 31 Mar 2026 18:45:02 -0400

The updated Adaptive Ranking Model will use less computing power to deliver more relevant ads and drive better return on ad spend.